What sales knows in Odoo CRM, fed back to the campaign.
Qualification, customer status, and revenue from Odoo CRM are sent back to the campaign that generated the lead. This way, every lead becomes a commercial fact.
What FYAI does with Odoo CRM.
Lead Qualification
Distinguish between valuable and worthless leads, manually, via Odoo CRM, or based on rules.
Customer Status and Revenue
Every conversion receives lead quality, sales status, and order value from the CRM. The lead becomes a commercial fact.
Back to the Platform
Enriched conversions are sent back to the ad platforms as offline conversions.
Don’t optimize for leads. Optimize for value.
Marketing sees the form, sales sees the customer. There’s a gap in between: ad platforms see that someone converts, not what sales does with them afterward. This way, marketing unintentionally optimizes for the cheapest lead instead of the best customer.
1 conversion
- Conversion✓
- Qualified–
- Appointment or quote–
- Became a customer–
- Revenue–

One lead, €12,500 order value
- Conversion✓
- Qualified✓
- Appointment and quote✓
- Became a customer✓
- Revenue €12,500✓
Questions about Odoo CRM
What data does FYAI read from Odoo CRM?
Qualification, customer status, and revenue from your leads. The integration is read-only: FYAI does not write anything back to Odoo CRM.
Which plan do I need for Odoo CRM?
The Odoo CRM integration is included in Pro and Ultimate, starting from €95 per month per workspace.
How does FYAI link a deal in Odoo CRM to an ad click?
At the lead level, via click ID, email address, or phone number. Each lead retains the click it came from, so even a deal that closes weeks later is attributed back to the correct campaign.
Where is the data stored?
Storage and processing take place in the EU, with data, integrations, and access separated per workspace (customer account).
Connect the tools your customers already use.
Website, Lead Forms, and API
See what your campaigns are really worth.
FYAI is the bridge between marketing and sales. Within FYAI, you qualify and enrich your leads, and FYAI sends those results back to the relevant ad channels.