Product · Offline conversions

Send value back to your ad platforms.

Automatically send qualified and won leads back to ad platforms, including their value.

Algorithms learn from leads that generate revenue.

3

Activate

Enriched conversions and customer segments are sent back to Google, Meta, and LinkedIn as offline conversions, enhanced conversions, and audiences.

4

Optimize

Algorithms learn from leads that actually generate revenue. You optimize for quality, customer value, and revenue instead of CPL.

A low CPL can hide a poor campaign.

Campaign A delivers 30 leads, campaign B delivers 15. As long as the algorithm only counts leads, A wins every budget discussion. Sales knows better: six leads from B became customers. FYAI tells the algorithm exactly that.

Campaign A · lowest CPL

Leads
30
Customers
2

Campaign B · highest revenue

Leads
15
Customers
6

Calculation example for one customer account

See what your campaigns are truly worth.

FYAI is the bridge between marketing and sales. Within FYAI, you qualify and enrich your leads, and FYAI sends those results back to the relevant ad channels.

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