Send value back to your ad platforms.
Automatically send qualified and won leads back to ad platforms, including their value.
Algorithms learn from leads that generate revenue.
Activate
Enriched conversions and customer segments are sent back to Google, Meta, and LinkedIn as offline conversions, enhanced conversions, and audiences.
Optimize
Algorithms learn from leads that actually generate revenue. You optimize for quality, customer value, and revenue instead of CPL.
A low CPL can hide a poor campaign.
Campaign A delivers 30 leads, campaign B delivers 15. As long as the algorithm only counts leads, A wins every budget discussion. Sales knows better: six leads from B became customers. FYAI tells the algorithm exactly that.
Campaign A · lowest CPL
Campaign B · highest revenue
Calculation example for one customer account
Marketing and sales, connected in one platform.
Attribution
Link leads to the campaigns, ads, and channels that generated them, per customer and across your entire portfolio.
Lead Qualification
Distinguish between valuable and worthless leads, manually, via the CRM, or based on rules.
Reporting
Measure CPL, cost per qualified lead, cost per customer, revenue, and ROAS based on actual revenue. Share it with your client.
See what your campaigns are truly worth.
FYAI is the bridge between marketing and sales. Within FYAI, you qualify and enrich your leads, and FYAI sends those results back to the relevant ad channels.